SMS: +90 544 644 6226
|
3834 TRD
|
81444 TRD
|
0901077077 TRD
|
3735 TRD
|
73700 TRD
|
83111 TRD
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E-Mail: studio@trd.com.tr

With more than 150,000 individual listeners generating more than ½ million connections to our audio streams and more than 3 million hits to our website each month from more than 140 countries, the TRD radio channel and website is the perfect medium on which to advertise and promote your business, product or service to Turkish music listeners around the World.

Our log analysis statistics show that around 70% of our listeners are actually in Turkey, (despite many FM channels being readily available), 10-15% in Germany, 4-5% in the USA and 1-2% in the Netherlands, Poland, France, Sweden, Belgium, Austria, Switzerland and the UK. The remainder of our listeners are literally all over the World.

Our peak listening times are between 0800 and 1600 UTC Monday to Friday, (European office hours). Ouside these times, and into the evening UTC we are joined by listeners in the USA, as well as listeners in, for example, Europe and Turkey accessing TRD from home.

The graphs below show the breakdown of listening times a typical month:


Daily statistcs for February 2006


Hourly statistics for February 2006 (UTC)

Unlike conventional radio, e.g FM only broadcasts, in which listeners have restricted interactivity and generally accept whatever is broadcast due to limited choice, our listeners have specifically chosen TRD instead of other services. This is especially highlighted by our 70% listeners inside Turkey who have chosen us instead of available local or national broadcast services.

By maintaining a truly global focus we are proud to have attracted a large community of Turkish music lovers from every corner of the World. This community, although predominantly Turkish, also consists of large numbers of non-Turkish listeners whos feedback also plays a vital role in ensuring the on-going success of TRD.

All our listeners have the capability of interacting with TRD at any time and from anywhere, whether by e-mail, post, SMS, telephone or our website. This in turn allows us to monitor listener expectations and provide even better services as we continue to grow. For an insight into our listener locations and feedback, please visit our Guestbook.

We offer three forms of advertising on TRD; rotating website banner ads linking to your website, conventional per-second billing audio ads and sponsored programme messages. If you do not have a website, our web development team can create a page or site for you within a few days. Please contact us for more information.


Rotating Website Banner Advertising:

Location Type Size

Skyscraper
Wide Skyscraper
(All Pages)

120 x 600
or
160 x 600

Masthead
Banner
(All Pages)

468 x 60

Homepage
Banner

468 x 60

Non-Homepage
Banner

468 x 60

Bottom of Page
Banner

468 x 60

Members
Homepage
Banner

468 x 60

Banner Specifiations:

• Banners must be .gif, .jpg or .swf (flash) files
• The size of the file must be no larger than 20K, or 20,000 bytes.
• Banners may not include Active HTML, Java graphics, or embedded audio.


Audio Advertising:

Time of Day

0800 - 1559 UTC

1600 - 0759 UTC

Per-Second Billing Audio Advertising Specifiations:

• Audio ads may be supplied on CD or in the following formats:
   • 44.1kHZ 16-bit stereo WAV/AIF files.
   • Stereo MP3 256kbps files.
• Adverts may be 15 or 30 seconds in length.


Sponsored Programming Price List:

Programme Length of
Programme
No of programmes
per week
No of ads
per week
When played

Non-Stop Music

1, 2 or 3 Hours

31

62

At start of
each hour of
programme

Top 30 Chart Hitmix

2 Hours

27

54

At start of
each hour of
programme

Request Show

1 Hour

13

26

At start and
end of each
programme

Past & Present

1 Hour

6

12

At start and
end of each
programme

Turk Rock

1 Hour

6

12

At start and
end of each
programme

Folk Music

1 Hour

5

10

At start and
end of each
programme

Nostalji

1 Hour

5

10

At start and
end of each
programme

Ottoman Music

1 Hour

5

10

At start and
end of each
programme

Dance Mix

4 Hours

2

8

At start of
each hour of
programme

Mellow Mix

1 or 2 Hours

3

4

At start and
end of each
programme

Sponsored Programming Specifiations:

• Sponsorship messages may be supplied on CD or in the following formats:
   • 44.1kHZ 16-bit stereo WAV/AIF files.
   • Stereo MP3 256kbps files.
• Example format of message is:
   • The *** show, sponsored by ***, for the best in ***.
• Message may be up to 20 seconds in length.


Advertising Enquiry Form:

Please fill in the form below and one of our advertising representatives will contact you to discuss your requirements in more detail.

: Name
: Company
: E-Mail Address
: Country
: Phone

Advertising Format: Website Banner Ads
Standard Audio Ads
Sponsored Programming

Additional Information:




Türkce


Listen

32k AAC+
CD Quality Stereo
TRD1 TRD1
EXT
TRD2
ALT
TRD3
SNT
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Winamp

TRD 1 - 32k MP3
Low Quality Mono
Winamp Windows Media Real

TRD 1 - 128k MP3
CD Quality Stereo
Winamp Windows Media Real



© Türk Radyo Dünyası Ltd 2003-2010   -    Part of the Eurasia Media Group